By Brett MacDonald AMERICA’S FREEDOM FIGHTERS–
The small Canadian town of Tisdale is changing its slogan.
What was once previously officially known as the “Land of Rape and Honey,” will now be known as“opportunity grows here.”
Just a slight change.
With such a welcoming slogan for the past 60 years, its hard to imagine why the town has failed to attract more than its 3,200 residents.
Still in the interest of full disclosure, this journalist should mention that ‘rape’ was short for rapeseed — a precursor to modern canola oil and historically a major cash crop for the town.
Now residents hope to attract new businesses and infrastructural developments with their new optimistic slogan.
But some were concerned the word offended people who thought it referred to sexual assault.
Sean Wallace, Tisdale’s economic development director, says the new logo looks to the town’s future while recognizing its agricultural traditions.
“Having a brand that is modern, unique and conveys an easily understood message is paramount in today’s competitive environment,” Wallace said in a release Monday.
The town believes it can attract foreign and Canadian investment because of a variety of crops grown in the area, its location as a transportation hub for rail and highways, low land prices and a modern infrastructure.
“We have the capacity and expertise to support large-scale agrivalue industry from crushing plants to value-added processing,” said Mayor Al Jellicoe.
This article was written by Brett MacDonald. If you enjoyed this story or did not, hate mail can be left in the comments below and the author totally won’t ignore it.
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